Fitness, Recreation and Wellness Center Management

At HealthFitness, we create healthy lifestyles. When you partner with us, we provide the right talent, tools and approach to make ongoing healthy actions possible for more of your population.

We’re passionate about what we do. Here’s how it shows:

  • 40-plus years of creating effective fitness, recreation and well-being programs for diverse populations.
  • 2,500+ full and part-time fitness and well-being professionals
  • 25+ senior staff positioned regionally across the United States, focusing on client strategy, program management and engagement.

We deliver professional staffing and programming at more than 300 locations nationwide, working with more than 100,000 individuals as they swim, exercise, play and learn. The people we serve include community residents, faculty, staff and students within a collegiate setting; and eligible corporate populations.

Our people provide participants with hands-on help and personal connections to guide them toward the right health and well-being choices.

Your Partner of Choice for Recreation and Well-being Solutions

  • Preferred Purchasing Program
  • Professionally Managed Campus Recreation Program & Services
  • On-site and Virtual Fitness
  • Health Coaching
  • Marketing Support
  • Member Management & Point of Sales Solution
  • Innovative Programs, Special Events and Well-being Challenges
  • Facility Design, Planning & Management
  • Student Employment & Leadership Opportunities
  • 39 Proprietary Health & Well-being Management Programs

Comprehensive Recreational Programming and Management Services

Essential to creating a sustainable operating model for our client partners is the need for engaging programs and services, including:

  • Facility design consultation and readiness
  • Program consultation, launch and ongoing management and assessment
  • Strategic marketing and public relations
  • Member recruitment and incentive plan
  • Targeted indoor and outdoor recreation programming
  • Facility rental and special event coordination
  • General administrative and facility management services
  • Quality assurance services

Recreational Sports Programing

We engage participants in a broad range of recreational sports programming, offering more than 20 recreational sports activities within the following categories:

  • Court/hardwood
  • Racquet
  • Field
  • Water
  • Ice

Our experience has shown individuals prefer a wide variety of recreational based program offerings:

  • Open recreation
  • Leagues
  • Lessons and clinics
  • Tournaments
  • Summer camps

Recreational sports experience

  • Diverse and engaging recreational sports options
  • Special events programming
  • Highly credentialed, trained staff
  • A targeted marketing plan
  • Comprehensive and industry-leading operating policies and procedures
  • Exceptional participation

Aquatics Programming

Our recreational programming also includes a diverse mix of aquatic programming along with the management of aquatic facilities

  • Water workouts
    • Movement
    • Mind body
    • Strength
    • Endurance
  • Youth instructional programming
    • Beginner
    • Intermediate
    • Advanced
    • Swim lessons
  • Adult instructional programming
    • Beginner
    • Intermediate/Advanced
    • Women’s only
    • Swim lessons
    • Lifeguard training

Aquatics experience

  • Highly credentialed, trained staff
  • A targeted marketing plan
  • Revenue generation targets
  • Diverse and engaging programming
  • Special events and competitive swim meets
  • Comprehensive and industry-leading operating policies and procedures
  • Efficient management of utilities and variable general consumables
  • Adherence to local, state and national health and safety standards
Video: Tour our client’s state-of-the-art fitness center. Video: Tour our client’s state-of-the-art fitness center.
Explore Corporate Fitness Solutions Interactive PDF

Learn More

Contact us to learn more about our fitness, recreation and wellness center management solutions.